Monday 24 November 2014

Multi Centric Solutions - Mobile & Email Marketing

Mobile Marketing:
We've become a mobile society, worldwide. People around the world are on the go, and nearly everyone has a mobile phone or a mobile device of some kind to help them connect with people, information, and businesses from anywhere. Sure, people are still making and receiving phone calls with their mobile phones, but increasingly, they’re also texting, searching the Web, downloading applications, consuming content, responding to ads, spending money, and generating value for themselves and marketers, not just with phones but a wide range of devices as explained below.

The mobile device is increasingly becoming a cornerstone of our mobilized society. In fact, for many people around the globe, a mobile device has become their primary communication and commerce tool. Whenever our world changes, so must the practice of marketing. This book is all about showing you how to embrace this change. We show you how to embrace the emerging practice of mobile marketing and engage your customers through and with the mobile devices they use.

Mobile marketers are subject to many legal requirements and industry guidelines, and many mobile marketing campaigns require carrier approval. Mobile marketing has the ability to provide you with all kinds of great data on your customers and prospects, including their location data, so we include tips and ideas for using mobile tracking reports and analytics to improve your strategy and increase your sales.



Email Marketing:
E-mail marketers are also subject to legal requirements, consumer mistrust, and Internet service providers (ISPs) blocking and filtering unwanted e-mails by the billions. This book shows you how to adhere to professional standards, improve your deliverability, and execute your e-mail marketing strategy with current laws in mind.

Because your prospects and customers have to share their e-mail address in order for you to deliver valuable e-mails, this book explains how to build a quality e-mail list of subscribers who reward your e-mail marketing efforts with immediate action and outstanding return on investment (ROI). I include tactics that you can use immediately to start building your list as well as tips for obtaining permission and getting your list subscribers to take action on your e-mails.

E-mail marketing doesn’t conclude with the successful delivery of an e-mail, so I also explain how you can find out who is opening and clicking your e-mails. I include tips for using e-mail tracking reports and Web analytics to increase the number of your e-mail list subscribers who regularly make purchases and refer your business to their friends and colleagues. I also explain how you can use e-mail to improve search engine optimization, blogs, surveys, and other new technologies to deepen your customer relationships and extend your online presence.

E-mail Marketing mix isn’t as simple as transferring more traditional message formats into electronic formats or abandoning more expensive mediums in favor of e-mail delivery. Maximizing your business’ e-mail marketing potential involves two ongoing tasks:

Analyzing the strengths and limitations of each medium in your marketing mix


Developing messages that work harmoniously across multiple mediums to achieve your objectives

Thursday 6 November 2014

MULTI CENTRIC SOLUTIONS SAP CRM & WEB LOGIC

Enterprise Resource Planning

Enterprise resource planning (ERP) integrates internal and external management information of an entire organization, encompassing all the aspects of business like finance, sales and service, customer relationship management, human resource, manufacturing etc.

Multi Centric's integrated ERP applications facilitate the automation of your organization's processes, support the information flow between all your business functions and manage the connections to outside stakeholders.


Our endeavor is to help your organization gain greater visibility in all areas of business, from daily operations to a strategic decision level by making our ERP Solutions work for you. A high-level view of key business areas facilitates quicker and more accurate management decisions. Insight into production, inventory and financial data makes it easy to identify opportunities for cost savings and efficiency improvements.      
 
Multi Centric believes that each company has its own set of requirement needs which can be answered through cutting Edge customized solutions. The ERP solutions provided by Multi Centric COE are based on Agile Methodology on iterative based releases of modules. The entire engagement involves continuous interaction and communication with your organization, enabling you to re-evaluate project priorities with a view to optimize return on investment.

The highlight is the customization of the modules according to your individual business, to ensure the solution is well fit for your organization. The overview of the modules is as follows:              
Finance
Inventory
Sales
Purchase
Manufacturing
                        
Customer Relationship Management
Customer Relationship Management (CRM) is an efficient, adaptable technology solution for managing business processes and strategies by optimizing the client management life cycle.
Multi Centric prime focus is to provide an abstract approach based on your company's business values and help you gain a 360-degree view across marketing, sales, and customer service departments to assist you in responding quickly to changing business environments.   

Our CRM COE has standardized the functionalities to help you gain deeper business insights and agility, to attract and increase client retention, and be equipped with better decision support. We deliver comprehensive CRM solutions designed for your organization, with potent and intuitive workflow capabilities to streamline and automate regular tasks as well as organization wide business processes for improved operational efficiency.

Maximize your benefits by collaborating with us to create a perfectly integrated CRM solution that converts your existing customers into lifelong customers and potential customers into new customers. With our dynamic CRM solutions, your business can
Achieve an all-round customer view
Achieve high user acceptance and productivity
Enable application flexibility
Accelerate project delivery and ROI
Attain increased performance, scalability

Streamlining and managing a network of business processes right from raw materials procurement, manufacturing to distribution management of end product isn't an easy task. And who knows it better than Multi Centric.